Book-Inz Random Thoughts: Craft Shows

I’m not sure why but I am frequently asked about how to get into the craft show circuit.  I am no expert and I don’t claim to be.  We did do about two shows a month last year and I guess people think doing that many shows gives us an edge?  At any rate, I find myself repeating the same things over and over to different people until I finally decided to put it in writing so I can refer them here.

What I’m planning is a Wednesday series on the various topics related to getting into the craft show circuit.  I’m not sure how many posts this will entail, but I assure you at the end of this series you will have the rudimentary knowledge you’ll need to get yourself out in front of the buying public as a professional crafter.

I’ll start by introducing myself today and next week I’ll delve into the first thing you’ll need to do…

My name is Ky (key) and I created Book-Inz, a patent-pending, handmade, fabric magnetic bookmark that stays on your book and in your book till you’re done reading.  It’s very difficult to tell you how it works, Book-Inz has to be seen to be understood, but once you get it, you get why it’s so cool – as many readers can attest! I’ve started calling it Intelligent Bookmarkery.

I am by no means an expert in marketing, sales, or business.  What I am is a seasoned craft show vendor who is also a nerd of epic proportions.  What does this mean for you?  I have a plethora of tips, tricks, ideas, and advice from all I’ve experienced, read, researched, and practiced and I am going to share this information with you.  I am a bona fide, card carrying, don’t-even-need-to-advertise-you-can-just-tell nerd.  Which means I read everything.  Twice.  And sometimes thrice.  Some of it works, some of it doesn’t.  But what did stick and what did work I will be sharing here with you.

And when I say experienced, I really mean experienced.  There have been many memorable moments…and some wish-they-weren’t-so-memorable-moments in my crafty career.  But before I go there, I need to tell you how I got here.  I’m a legal/numbers girl.  I tell people my day job is reading the fine print.  I actually manage contracts between owners and construction companies.  Really fun (for me), really detailed, and really logical.  Book-Inz is my left-brained, creative, and functional contribution to the world of book reading.  Because I’m too logical to leave function behind.  You’ve most likely read or heard the story of how Book-Inz began so I won’t go too much into it here.  Just know that I needed a creative outlet to escape from the corporate life.

I do need to caveat that I live in Texas, therefore my legal tidbits will come from that perspective.  I don’t claim to know how crafty business works in other states, I will leave you something to research after reading this novella. Nor will this information be about online selling.  There is already a wealth of knowledge in that arena and my contribution would be nothing more than regurgitating what has already been said.  What I aim to offer is how to get your crafty business off the ground and start selling at the craft shows – if that is the direction you want to go.

You’re reading this intro because I want you to understand I am just like you.  Or rather, I was you, a couple years and many shows ago.  I had no idea where to start, where to go, what to do…in hindsight, I did a lot of things backwards. But shoulda, woulda, coulda…right? Onward and upward…

See you next week, until then, Keep Calm and Read On!

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